Lockdown Love asks Londoners to Share the Love & help feed London
Mary McCartney says: “City Harvest is close to my heart, as when I was filming the first season of my cooking show we were able to team up to ensure any extra food was collected at the end of the day to ensure the least amount of food waste possible. City Harvest gets the food to the people who need and appreciate it the most.”
PRESS RELEASE – 15.02.2021
Mary McCartney is supporting City Harvest’s mission to redistribute quality surplus food to feed the hungry and share the love. TV chef, and photographer, Mary McCartney uses City Harvest to ensure no good food is wasted.
McCartney on and off set is aware that choosing to do the right thing has huge social and environmental impact. City Harvest helps TV, photo and film studios such as Pinewood, Shepperton Studios, ITV, Discovery Networks UK, Warner Studios to stay green by donating quality surplus food from sets to City Harvest.
In London 1 in 4 people cannot afford to eat, with the number rising due to the effects of the COVID-19 pandemic. Since the United Kingdom’s national lockdown in March 2020, City Harvest has doubled in size and delivers double the amount of quality fresh food to charities, community groups, faith centres, schools and foodbanks, adding new charities to the wait list every week.
Laura Winningham, City Harvest CEO explains, “We are so thrilled to align with Mary whose ethos and desire to do the right thing for people and planet – so clearly aligns with that of City Harvest. Her support for our sustainable solution to connect waste and want, will help feed people living in areas of extreme poverty.”
Mary’s ‘Meat Free Monday’ initiative acknowledges the impact our choices have on the environment. City Harvest reduces London’s food waste and helps companies achieve 9 Sustainable Development Goals, with a mission to connect excess food with deficit.
Lockdown Love is the City Harvest’s message for lockdown 3.0, encouraging people to see the beauty in everything, and support each other by sharing the love. The City Harvest team is more aware than ever that people in our communities are struggling, and we’re here to nourish body and soul.
Monthly instagram competitions to win beautiful meals from top London restaurants, and give-aways from our wonderful food partners run on Instagram @cityharvestlondon. We want to Share the love to help lift London’s spirits along with sharing surplus food to those facing food poverty.
FOOD POVERTY IN LONDON – CITY HARVEST
A third of all food is wasted. City Harvest sees an opportunity to save that third, and feed London. City Harvest diverts quality food from landfill where it would release greenhouse gases that lead to climate change. To date, we’ve redistributed food valued at more than £20 million, free, to our partners and offset over 27,000 tons of greenhouse gases.
13.4 million meals are wasted per month, yet 9.2 million meals are missed by those unable to afford or access food. City Harvest has a sustainable solution to this logistics problem. Partnering with food retailers, manufactures and companies, City Harvest redistributes quality surplus food to over 340 charities an organizations feeding the hungry in London.
